SALT LAKE CITY, Jan 20, 2012 (BUSINESS WIRE) -- REI (Recreational Equipment, Inc.), a national retailer providing quality outdoor gear and clothing, today announced its 2011 Vendor Partner of the Year award recipients during the Outdoor Retailer Winter Market trade show. For the second year in a row, Vibram(R) USA, best known for its high performance soles for outdoor, recreational, work and fashion footwear, including Vibram FiveFingers(R), received top honors as REI's Vendor Partner of the Year.

The annual awards program, established in 1993 by REI, recognizes three key vendors for divisional awards and one vendor as its overall "Vendor Partner of the Year." Companies are nominated by the co-op's three merchandising divisions -- camp/travel, actionsports and outdoorwear -- for their efforts to build a strategic and successful relationship focused on meeting member and customer needs, and for their work to bring quality, innovation, outdoor stewardship and performance to the industry. REI retail employees vote on the slate of nominees to determine recipients.

via MarketWatch (press release)

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